![]() If you are looking for an easy way to analyze keywords, one choice is KGen. This tool is a particularly great way to research sites in the UK and Australia. I like to use this tool to research competition for some of my international clients and prospects. You can also quickly click on the flag to pull up Who is info as well, the ISP, city and even local time. FlagFox is an addon for Firefox that easily shows you the server’s country of origin with an easy flag image. While one can always access IP data, doing this manually does take time and is inconvenient. The web is a truly international marketplace and knowing which country a website is hosted in can be helpful for certain projects. ![]() It is available for Firefox, Chrome and Safari. You can visit SEOQuake at the following link for more information and to download the addon. Other features tell you whether the site has a robot file and sitemap.įor those SEO and SEM professionals that look at lots of web pages each and everyday, a great little tool like SEOQuake can be extremely helpful especially for research purposes. You can also click the many buttons for Who is information, keyword density, etc. From left to right, you can see it tells you the Google Page Rank, the amount of links from Yahoo, Google and Bing, Alexa Rank and the age of the website. As you can see in the screenshot below, SEOQuake gives you a wide variety of information for just about any webpage you land on. One of my favorite SEO addons available for Firefox is SEOQuake. I kind of see addons as the precursor to mobile phone apps. I’m a big fan of Firefox and one of things that I love about this browser are the addons. You can install it at the following link: Google Toolbar is available for Internet Explorer and Firefox and of course for those that use Google Chrome browser. But I find that Google Highlight which makes it easy to search and locate specific keywords throughout copy on a page is essential as well. Obviously one of the most practical features for SEO/SEM experts is the Page Rank checker that shows up automatically anytime you visit a page. I know by now everyone has already heard or is using Google Toolbar, but it deserves a mention. Whether you are looking at your competition, tracking your page rank or looking to find a weakness in your site or blog, the following tools are a great way to get an understanding and conduct research. ![]() One of the questions that I get asked at least every couple of months is what kind of basic tools do you use for SEO? The truth of the matter is that while I might use a specific tool to research keywords or a tool to watch traffic closely, I find that there are a few tools available- all of which are free which are indispensable and help me with my day to day projects.
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